Tag Archives for " why content marketing "

Why blogging works | 32 ways blogging adds value to small businesses | SeeBrittWrite.com

32 unbeatable ways blogging adds value to your business

By Brittany Taylor

32 unbeatable ways blogging ads value to your marketing strategyJan. 29, 2016  One of my former clients was in the business of building author platforms through blogging. This was a person who understood how blogging adds value, I thought. I was thrilled to have signed a contract with someone who got it. Until our next […]

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Referrals are huge for small businesses. They drive 82% of new business. But leads don’t convert just because their friends told them you rock. You have to convince them—and content can do that. | via SeeBrittWrite.com

Content marketing is the one-two punch your referral-fueled business needs

By Brittany Taylor

How content marketing fuels referral-based businessesOct. 22, 2015  I’m a content marketer, and most of my business comes from referrals. I’m not alone—referrals are huge for small businesses. According to the Small Business Association’s 2014 Small Business Profiles released earlier this year, small businesses report that 82 percent of their new business comes from referrals. […]

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Got big competition? Consider content marketing one way to even the playing field (and captivate your target audience). | via SeeBrittWrite.com

Content helps small businesses stand out. Here’s how

By Brittany Taylor

Fact: Content marketing helps small businesses compete with the big guys. Here’s how.Sep. 26, 2015 Big businesses come with big budgets—big budgets that small businesses like yours and mine don’t have. Are they using content marketing? Heck, yeah. In fact, 90% of companies are doing some kind of content marketing today. I know what you’re […]

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Stories work. Here's why | via SeeBrittWrite.com

Why people connect with stories

By Brittany Taylor

content strategyWhy your audience wants you to tell stories with your contentand why stories are the most powerful tool in your content strategy arsenal by Brittany Taylorpublished August 1, 2015updated May 30, 2018 ¶ I have a confession to make: I am a story hoarder. From Pocket to Evernote to Goodreads to an old-school paper file, […]

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