Clicks start with a headline. It needs to be catchy, and it helps if there’s a killer image to help capture your visitors’ attention. Being catchy without being bait-y can be tough (and boy, do some websites make it look impossible!). Here’s how to write headlines right | via SeeBrittWrite.com

Write honest headlines to get clicks and conversions

By Brittany Taylor

Write honest headlines to get clicks and conversionsOct. 29, 2015  Betrayal—it’s what you feel when you click on an article and realize it’s not what its headline promised it would be. I hate that feeling, but what I hate even more is that I feel it so frequently. I understand why click bait headlines seem […]

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Referrals are huge for small businesses. They drive 82% of new business. But leads don’t convert just because their friends told them you rock. You have to convince them—and content can do that. | via SeeBrittWrite.com

Content marketing is the one-two punch your referral-fueled business needs

By Brittany Taylor

How content marketing fuels referral-based businessesOct. 22, 2015  I’m a content marketer, and most of my business comes from referrals. I’m not alone—referrals are huge for small businesses. According to the Small Business Association’s 2014 Small Business Profiles released earlier this year, small businesses report that 82 percent of their new business comes from referrals. […]

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Got big competition? Consider content marketing one way to even the playing field (and captivate your target audience). | via SeeBrittWrite.com

Content helps small businesses stand out. Here’s how

By Brittany Taylor

CONTENT STRATEGY Content marketing helps small businesses stand outDigital marketing strategies like blogging, social media, and email newsletters help small businesses compete with bigger companies. Here’s how by Brittany TaylorLast updated june 19, 2019 ☰ menu Big businesses come with big budgets—big budgets that small businesses like yours and mine don’t have. Are they using content […]

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When your content strategy is failing, you have 2 options: Fix it. Or fail. Let's fix it, guys. | via SeeBrittWrite

5 problems killing your content strategy #happydance

By Brittany Taylor

content strategyWhy your content strategy isn’t working5 reasons you haven’t been successful with content marketing yet by Brittany Taylorpublished September 8, 2015updated June 5, 2018 Pin0 Share0 Tweet0 Share0 ¶ In content strategy land, there is nothing more happy dance-worthy than when you get your first big web traffic surge or your first insightful comment or […]

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